2023 was a highly successful year for TRACK in the world of marketing. This included winning a host of prestigious awards.
We’re especially thrilled about scooping not one but several awards at the SMARTIES Germany Award Gala organised by MMA Germany – Gold for McDonald’s Germany, two Golds for Miles & More and, crowning it all, having the honour of being named ADVERTISING AGENCY OF THE YEAR 2023.
At the Effie Awards, the Oscars of marketing excellence, we were awarded Silver in the “CRM/Loyalty Programme” category for our MyMcD loyalty programme. And we should also mention our tremendous ongoing collaboration with Vodafone. Not only were they honoured at the German Brand Awards 2023 for the “Dark-Mode-To-Green-Mode-Mailing” – together we are the frontrunners in the Digital Benchmark Ranking for the ‘Telecommunications’ category.
For TRACK, these successes represent far more than just physical trophies. They reflect how we work together with our clients as a team, and how our creative and effective marketing solutions hit the mark. We pride ourselves on setting trends and always finding new, exciting ways to inspire our audiences, and we’re ready for the challenges ahead. Roll on 2024.
